This week, the northeastern United States and Eastern Canada are bracing for a snowstorm projected by some news sources to be "historic" in snowfall and disruption. While nor'easterners are battening down the hatches and preparing for the coming excitement, The Weather Channel and its affiliates NBC and Weather Underground have gleefully "named" the storm Nemo, and have wallpapered the internet and TWC with hysterical "reports" about the possible magnitude of the storm.
This naming of winter storms is an effort to equate (in the public psyche) regular winter events with massive, life-threatening but far less regular occurrences such as tropical cyclones. So, let's talk about that.
Winter storms are a pain. They also have the potential to cause life-threatening conditions, but nearly always of the sort that can be avoided by sensible people preparing for normal winter events. Slippery roadways and cold, while potentially deadly, are nearly always avoidable or manageable - unlike 120mph hurricane winds taking the roof off your only shelter or massive flooding caused by a cyclone which inundates every shelter for miles. Except in rare circumstances, winter storms are just a costly nuisance. That is the reason why very little is being made of the possible aftermath of "Nemo" - because the truth is that it will cause a lot of headaches for a couple of days and then nearly everyone will get back to normal life.
In this age of easily roused rabbles and the 24-hour panic-of-the-week news cycle, it is a refreshing change to come across an elected official who behaves like an adult, calmly assessing the situation and then sensibly describing the reality instead of throwing out hyperbolic statements to score political points. Upon learning that a similar storm was bearing down on his city a few weeks ago, Mayor Dennis O'Keefe of St. John's advised the citizens to be prepared for a lot of snow and possible power outages, stay off the roads and try to enjoy the unexpected day at home.
This naming of winter storms is an effort to equate (in the public psyche) regular winter events with massive, life-threatening but far less regular occurrences such as tropical cyclones. So, let's talk about that.
The northeast has endured wicked winter storms for centuries.
The people really do know what to do and how to handle themselves.
Winter storms are a pain. They also have the potential to cause life-threatening conditions, but nearly always of the sort that can be avoided by sensible people preparing for normal winter events. Slippery roadways and cold, while potentially deadly, are nearly always avoidable or manageable - unlike 120mph hurricane winds taking the roof off your only shelter or massive flooding caused by a cyclone which inundates every shelter for miles. Except in rare circumstances, winter storms are just a costly nuisance. That is the reason why very little is being made of the possible aftermath of "Nemo" - because the truth is that it will cause a lot of headaches for a couple of days and then nearly everyone will get back to normal life.
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| Mayor O'Keefe: leading by example |
“Enjoy the day and
get ready for the clean up.
Don’t panic,
don’t sweat it.
The power will come back.”
Mayor Dennis O'Keefe
Solid advice. Most valuable, however, was the Mayor's calm demeanor. You've been through this a hundred times, he seemed to say. You know how it goes. There is nothing to be gained from scurrying around in a panic. There will be plenty to do later. Get ready, then relax and rest up for the work to come. That night, the storm came and the storm raged and there was, indeed, a "heavy snowfall". Nearly two feet fell over most of Mayor O'Keefe's city. The wind howled - blowing heavy wet snow in front of it. The power did go out in a lot of places, but people were mostly prepared.
People hunkered down, lit candles, fired up the grill and made hot beverages. They joked with their neighbors, embraced the unexpected long weekend, griped about losing power or rejoiced about power restored. Facebook friends offered to deliver hot food and drinks to friends without power, and everyone kept tabs on everyone else in case help was needed. People settled down for a long winter's night. As they have done for years.
And in the morning, the clean up began. The power did come back - not as quickly as some people would have liked, understandably - but it did come back thanks to the efforts of linemen and power crews who braved the elements to repair lines thrown down by the gale force winds. Neighbours and friends worked together again to shovel driveways and dig out cars and clear a pathway to the front door."Nemo" may dump up to two feet of snow on parts of New England before it finally pushes off to the north Atlantic. But, like Newfoundlanders, northeasterners are used to winter storms. They know what to do!
Whipping people into a frenzy with hyperbolic projections of "historic" storms is really not helpful for anyone but those who stand to benefit from increased viewer ratings (ahem, NBC). The northeast has endured wicked winter storms for centuries. The people really do know what to do and how to handle themselves. The damage and the scope of the coming storm may indeed be greater than most storms in the past, but not so much greater that it should be used to pad TV ratings, stoke the panic machinery and drive storm-related purchases. The stuff you did to prepare for the regular old snowstorms before the naming nonsense began in 2012 is still the stuff you will always need.
It's probably going to be a blizzard. Judge yourselves accordingly. Stay informed and stay prepared, but don't let the panic-mongering of modern commerce rattle you. You know what to do. Do it.
Preparedness tips from Massachusetts Emergency Management Agency here.
